BEER IS YOUR FRIEND

Multi award-winning beer writer and author

Thursday, January 22nd, 2026

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Oops, I did it again

By beerisyourfriend on May 28, 2018 • ( 1 Comment )

Researching the James Squire story

By beerisyourfriend on December 4, 2017 • ( 2 Comments )

So, I wrote a book. Wanna buy a copy?

By beerisyourfriend on January 27, 2017 • ( 2 Comments )

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The Thursday Quote

By beerisyourfriend on October 23, 2014 • ( Leave a comment )

‘‘This is not meant as a knock on the Brewers Association which by all accounts has done a lot for the advancement of beer. But clinging to an arbitrary distinction and elevating […]

John Boston and beer marketing

By beerisyourfriend on October 22, 2014 • ( 13 Comments )

Marketing is a world I obviously don’t understand. Let’s say you were looking to take on a fairly big entry-level beer label. Lets say it’s James Squire, because, well, that’s who it […]

It’s YouTubesday!

By beerisyourfriend on October 21, 2014 • ( Leave a comment )

I don’t know how much beer it sold but this is still a great beer ad.

Beer of the Week – SuperBeast

By beerisyourfriend on October 19, 2014 • ( 3 Comments )

There are loads of things that never cease to amaze me about beer. For instance, how often do you see a fat brewer? Not that often. And yet they’re around beer all […]

NEWS: Murray’s get a new brewer

By beerisyourfriend on October 17, 2014 • ( 1 Comment )

MEDIA RELEASE Murray’s Craft Brewing Co’s founding brewer, Graeme Mahy, has returned to lead the next phase of growth of the rapidly expanding Australian craft brewer. Graeme was Murray’s original Head Brewer […]

The Six-Pack – October 17, 2014

By beerisyourfriend on October 17, 2014 • ( Leave a comment )

Number 1: This tweet from Barny’s Craft Beers https://twitter.com/BarnysBeers/status/518981230381912064 Seems the quality of the bottles matches what’s inside them. Number 2: Daily Mail – Forget coffee machines – this gadget delivers an […]

Blacklisted Beers – Day Five

By beerisyourfriend on October 17, 2014 • ( Leave a comment )

Pick any of the beers from the McLaren Vale Beer Company. Chances are good there will be beer geeks who hate them. All of them. Maybe it’s got something to do with […]

The Thursday Quote

By beerisyourfriend on October 16, 2014 • ( 1 Comment )

“You finally get to the front of a long line and get your chance to sample one ounce of a Florida nanobrewery’s latest Berliner weisse. But what’s this—there’s more!? Free shit you can […]

Blacklisted beers – Day Four

By beerisyourfriend on October 16, 2014 • ( 1 Comment )

Lets get one thing straight – I hate people who like things with a sense of irony. Pisses me off just as much as those who like something because ‘‘it’s so bad […]

Blacklisted Beers – Day Three

By beerisyourfriend on October 15, 2014 • ( 1 Comment )

Whether it’s a beer or a partner who hangs around because you’ve got money, it’s not a good thing to be a gold digger. While I’m no fan of people who hook […]

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