Overlooked beers

Overlooked Beers – Day Three


I can tell you why I walk past the Moo Brew beers at my local Dan Murphy’s. It’s the price – at $6 a bottle and $22 a four-pack I reckon they’re overpriced. You can get a six-pack of quality Australian craft beer for $22 so to charge that price for a four-pack is just taking the piss as far as I’m concerned.

Hell, a bottle of Big Eye IPA that has come all the way from the US is only $4.89 a bottle. And they want $6 for a beer from Tasmania? Really, it’s a price more about the image and the bottle rather than the beer – a craft beer version of Crown Lager if you will.

But in the spirit of Overlooked Beers week, I decided to give Moo Brew a shot – as well as $6 of my hard-earned (six bucks!). I even increased the chances of enjoying the beer by choosing the hefeweizen, which is my favourite beer style.

But that didn’t really work out too well. There’s a slight banana aroma, which is a bit underwhelming. The banana and clove characters are there but they’re right at the back. For me the dominant character is a note of astringency that cuts through the beer.

I’m not sure whether it’s supposed to be there or not – maybe it’s an old beer left on the shelves because no-one wanted to pay $6 a bottle for it.

So yeah, I’ll stick with my original tactic of walking past Moo Brew on the shelves.

2 replies »

  1. Just wanted to let you know I’m really enjoying this series. I’ve had a couple of Moo Brews in bars and they were all pretty good. But nothing about them justified the price you see in Dans

It's your shout

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s