Quote

The Thursday Quote

“Not too long ago, it was a practice viewed sniffily by some in the beer world, in part because it seemed that many of those opting for the contract brewing route were interested in little more than marketing and the potential to earn. A visit to one brewery that produces beer for a number of brands a few years ago was revealing; a brewer there said the instructions from more than one of their clients were pretty much: ‘Give us X or Y style at this ABV as cheap as you can. We’ll spend the money on marketing instead’.”

On The early days of contract brewing
Quietly Plotting
The Crafty Pint

Advertisements

It's your shout

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s